labelsplus : Labels Plus April 2018
Labels Plus 37 Labels Plus 37 WA Label Factory ready for extra business with Xeikon “Our customer base is in the healthcare, business, retail, commercial, public and private sectors, and the vast majority of our work is in the self-adhesive market. Besides the actual printing and production of the labels, we also have an extremely good art design service that our customers use and appreciate.” Stuart said when they started looking at what was available in the digital area, they had established a certain criteria to meet. “The final selection of the Xeikon 3030 Plus met that criteria. We wanted to be able to print on a wide range of stocks and didn’t want to have to muck around with anything that required priming. We wanted to be able to use any stock that we were currently using, and we didn’t want to be locked into pre-treated stock, or specific receptive media. We also preferred a business model based on consumption and not clicks. “Once we made the decision that we needed a digital press, we were open-minded about which way we went; which technology we’d use; whether it was liquid toner, dry toner or inkjet, and we found that Xeikon gave us the best outcome, especially on uncoated-type stocks.” He said they obtained samples from four or five manufacturers, and the Xeikon 3030 Plus also gave them an upgrade pathway if they wanted to expand in the future. “We can go for a speed upgrade or a width upgrade without having to replace the entire machine,” Managing Director of The Label Factory, Stuart Fysh (left) with operator Paul Boland and the Xeikon 3030 Plus After more than 30 years in business, West Australian label printer The Label Factory has embraced the digital age and purchased a new Xeikon 3030 Plus press. Managing Director Stuart Fysh told “Labels Plus” that the company had been a traditional letterpress site. “But the demands from customers are changing. It’s shorter runs of multiple kinds. Sometimes 1,000 or 2,000 four-colour process labels of many versions, and the cost of making plates, wash ups and all the other extras that letterpress requires, was becoming too expensive, ” explained Stuart. added Stuart. “This was part of the appeal. We can upgrade the speed and the width a lot cheaper than if we have to trade in the whole machine for a new one in a few years.” Training was done on site and the new press has allowed The Label Factory to really expand its offering to its customers. “It has also made us more competitive in the market for short- run work; and gives us the option to do full-colour variable data, so there are some value-added options there,” said Stuart. Stuart said the company still retained a number of its letterpress presses for some of the work The Label Factory still does, but the short run work has been transitioned onto the Xeikon. For more information visit www.thelabelfactory.com.au .
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